Privacy Policy
This Privacy Policy explains how the independent Wild Royal Guide ("we", "us", "our") collects, uses, stores and protects personal data when you visit this website. We are an independent affiliate publisher. We are not the Wild Royal operator, we do not run any casino, and we do not take bets or process gambling accounts.
This is general information, not legal advice. If you need a definitive interpretation of your rights under the General Data Protection Regulation (GDPR) or any other data-protection law, please consult a qualified lawyer or your national data-protection authority.
Last updated: 27 Jul 2026
1. Who we are and the scope of this policy
This policy applies to the pages published under this domain and to the personal data we process as the data controller for this website. It does not cover the Wild Royal operator's own website, its account systems, its payment processing, or any third-party site you reach by clicking an external link. Once you leave this site, the privacy policy of the destination applies instead. We encourage you to read the privacy notice of any operator or service before you register or deposit.
2. What personal data we collect
We keep data collection to the minimum needed to run an informational website. Depending on how you interact with us, we may process the following categories of data:
- Technical and usage data — your IP address (often truncated or anonymised by our analytics tools), browser type and version, device type, operating system, approximate location derived from your IP, referring URL, the pages you view and the time spent on them.
- Cookie and identifier data — small identifiers stored in cookies or similar technologies that help us understand aggregate traffic and measure which content is useful. See our cookie policy for the full list and durations.
- Communication data — if you email us, we process your email address and the content of your message so we can reply and keep a record of the correspondence.
We do not ask you to create an account here, we do not collect payment-card details, and we do not knowingly collect special-category data (such as health, religion or biometric data). We do not knowingly process data from anyone under 18; this site and the products it discusses are strictly for adults.
3. How and why we use your data (legal bases)
We only process personal data where we have a lawful basis under the GDPR:
| Purpose | Data used | Legal basis |
|---|---|---|
| Serving and securing the website | Technical and usage data | Legitimate interests |
| Measuring audience & improving content | Analytics & cookie data | Consent |
| Responding to your enquiries | Communication data | Legitimate interests / consent |
| Measuring affiliate referrals (aggregate) | Click and cookie data | Consent / legitimate interests |
| Meeting legal and record-keeping duties | Correspondence, logs | Legal obligation |
Where our lawful basis is consent, you may withdraw that consent at any time without affecting the lawfulness of processing carried out before withdrawal. Where our basis is legitimate interests, you may object to that processing (see section 7).
4. Analytics and Google Analytics 4 (GA4)
We use Google Analytics 4 (GA4) to understand, in aggregate, how visitors find and use our pages — for example which guides are read most, how long people stay, and which devices they use. GA4 sets cookies and may collect a truncated IP address, event data and approximate location. We configure analytics to run only after you have given consent through our cookie banner, and we rely on IP anonymisation where available.
Google acts as a data processor and, for some transfers, as an independent controller. Data may be processed on Google's infrastructure. You can opt out of Google Analytics across all sites by installing Google's official browser opt-out add-on, by declining analytics cookies in our banner, or by clearing and blocking cookies in your browser settings.
5. Cookies and consent
Our cookie banner offers granular, opt-in consent: strictly necessary cookies are always on because the site cannot work without them, while analytics and any marketing or affiliate-measurement cookies are set only if you actively accept them. You can change or withdraw your choices at any time through the cookie settings link. The full cookie inventory — name, purpose, duration and type — is published in our dedicated cookie policy.
6. Third parties and data sharing
We do not sell your personal data. We share data only with the limited categories of recipient needed to operate the site:
- Hosting and content delivery — our pages are served through a cloud hosting and CDN provider that processes technical logs on our behalf.
- Analytics — Google Analytics 4, as described above.
- Affiliate networks — when you click a link to the Wild Royal operator, the affiliate network may set or read a cookie to attribute the referral. This measurement is aggregate; we do not receive your identity, your account details or how much you deposit.
- Legal and safety — we may disclose data if required by law, court order, or to protect our rights and the security of the site.
All processors are engaged under contractual terms that require appropriate confidentiality and security safeguards.
7. Your data-subject rights
If you are in the EEA, the UK, or another region with comparable law, you have the following rights over your personal data:
- Right of access — to obtain confirmation of whether we process your data and a copy of it.
- Right to rectification — to have inaccurate or incomplete data corrected.
- Right to erasure — to have your data deleted where there is no overriding reason to keep it ("right to be forgotten").
- Right to restriction — to limit how we use your data in certain circumstances.
- Right to data portability — to receive the data you provided in a structured, commonly used, machine-readable format, and to have it transmitted to another controller where technically feasible.
- Right to object — to object to processing based on legitimate interests, and to object to direct marketing at any time.
- Rights around automated decisions — we do not carry out automated decision-making or profiling that produces legal or similarly significant effects.
To exercise any of these rights, contact us using the details in section 10. We will respond within one month, as required by the GDPR. You also have the right to lodge a complaint with your national data-protection supervisory authority if you believe we have not handled your data lawfully.
8. Data retention
We keep personal data only for as long as necessary for the purpose it was collected for. Analytics data is retained for the period configured in GA4 (typically no longer than 14 months for user- and event-level data) and then deleted or fully anonymised. Email correspondence is kept for as long as needed to handle your request and to maintain a reasonable business record, after which it is deleted. Server and security logs are rotated on a short cycle. When a retention period ends, data is securely erased or irreversibly anonymised.
9. International data transfers
Some of our processors — including Google — may process data outside the European Economic Area, for example in the United States. Where personal data is transferred to a country without an adequacy decision, we rely on appropriate safeguards such as the European Commission's Standard Contractual Clauses (SCCs), together with supplementary technical and organisational measures, to ensure your data remains protected to an equivalent standard.
10. Contact and complaints
If you have any question about this policy, or you wish to exercise a data-subject right, you can reach the editorial team through the contact options on our support page or via About us. Please note that questions about a Wild Royal casino account, deposits, withdrawals or verification must be raised directly with the operator's own support (live chat or support@wildroyal.com) — we cannot access, change or delete anything held in operator systems.
11. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices, the tools we use, or the law. The "Last updated" date at the top shows when the current version took effect. We recommend reviewing this page periodically. Continued use of the site after an update means you accept the revised policy.
For related information, see our cookie policy, our terms, and our commitment to responsible gambling. Gambling is for adults aged 18 and over only; please play responsibly.